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Instagram Tests 90-Minute Horizontal Videos To Challenge YouTube

🇮🇳 India · Technology · 5 h ago
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26.10 10:36 UTC
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Tech News | Instagram Tests 90-minute Horizontal Videos
Independent sources: 7 · LatestLY, Times Now, News9 LIVE
Features will offer long-form horizontal videos to Instagram, giving creators another way to share content apart from Reels.
Independent sources: 6 · Times Now, NewsBytes, News9 LIVE
Instagram is now testing "Features" in the US with a small group of users and some creators in Brazil.
Independent sources: 4 · NewsBytes, News9 LIVE, afaqs!
The platform launched Instagram for TV last year on Samsung, Fire TV and Google TV, and is now expanding it to Apple TV in the US.
Instagram head Adam Mosseri and Vice President Tessa Lyons explained the new format, “Features”, in a video.
Independent sources: 2 · Times Now, Social Samosa
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